With live events, the experience is everything. As culture shifts toward personalization, fans crave one-of-a-kind moments, choice and freedom.

Understanding what fuels each attendee may have seemed impossible just a few years ago, but not anymore. Introducing Aura—built by Bandwagon. With our world-class technology, you can now capture the essence of the individual fan, at scale, so their unique qualities and preferences can be identified, synthesized and realized in-venue.

In just 20 minutes, see what Aura can do for your fans, business and revenue potential.

Giving Fans Peace of Mind and Optimizing Engagement for Organizers

Valid Tickets

Traceable ticketing confirms that a ticket purchased with Aura will get attendees through the gate.

Powerful Analytics

Attendee data from ticket checkout through event day is pooled and combined with affinity data to create a rich understanding of each fan while protecting personal privacy.

Powerful Analytics

Attendee data from ticket checkout through event day is pooled and combined with affinity data to create a rich understanding of each fan while protecting personal privacy.

Personalized Experiences

Make guests feel seen and heard with a level of personalization-at-scale that maximizes revenue and encourages return visits.

built by Bandwagon

Aura is built by Bandwagon, a fan analytics company that helps all event organizers—from sports teams to festivals to concert promoters and beyond—identify and engage the fans that show up on event day.

In Good Company

REPORT: Elevating the In-Venue Experience

What is the “Stadium as a Service” model and how can it help build community among attendees and increase attendance and revenue? Read our report for a close look at the future of fan-identity data analysis and how Aura is utilizing this information to improve the entire live events ecosystem.